1. Demographic Characteristics
The segment comprises households from Burnt Hills and Ballston Lake in New York, showing a diverse age range with the most common age group likely falling between 35 to 54 years. Variations are observed with younger families and seniors contributing notably to the demographic structure. The typical household composition includes a mix of single-parent households, multigenerational families, and single-person households. Families with children are prevalent, usually having children aged from infants to teenagers.
In terms of education, many adults have attained at least a high school diploma, with a noticeable portion achieving higher education such as associate degrees or bachelor's degrees. Employment status varies, but common occupations in the area include positions in healthcare, education, manufacturing, and service industries. The income brackets typically range from $50,000 to $100,000, with some households relying on social support programs.
The cultural and ethnic landscape showcases some diversity, but exact statistics are not available.
2. Living Environment
This segment resides primarily in suburban areas, characterized by single-family homes and some townhouses. The housing market indicates a trend towards ownership, although there are instances of renting. The neighborhoods reveal various attributes, including a moderate population density, reasonable safety ratings, and access to essential amenities like supermarkets, parks, and schools. The socioeconomic conditions suggest a mix, with some neighborhoods reflecting low-income characteristics and others appearing stable or gentrifying.
3. Lifestyle
The daily routines of these households typically involve car ownership, with some residents utilizing public transit for commuting. Shopping preferences range from budget retailers to local markets, indicating a mix of frugality and support for local businesses. Leisure activities include various hobbies, entertainment options such as local events, and family-oriented outings. Travel behaviors indicate family vacations, though budget constraints may influence frequency and choice of destinations.
Health-related habits demonstrate a community focus on fitness, with some residents participating in local gym activities or outdoor sports; however, smoking rates and dietary choices vary widely across the demographic, indicating differing levels of health awareness.
4. Media Consumption
5. Mindset & Values
Core beliefs and attitudes within this segment emphasize the importance of family, financial stability, and community engagement. Aspirations often include achieving career advancement and making a positive community impact. Challenges faced by these households include socioeconomic struggles and the pressures of maintaining stability in evolving community dynamics. Some contradictions may appear in their behaviors, reflecting a balance between the aspirations for financial prudence and tendencies towards impulse spending, as well as a mix of valuing independence while also relying on community support.
