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Instant Mailing List of All 35.8K Households in Chico, California

Mailing List of All 35.8K Households in Chico, California

Direct Mail Address List (35,832 addresses with contact names)
Last Updated: Mar 14, 2025
Regular price $166.67 USD
Regular price Sale price $166.67 USD
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With an impressive count of 35,832 households in Chico, California, this segment showcases a vibrant community ready for strategic engagement.

Mailing List Characteristics:

  • Household Count: 35,832

Targeted Engagement Strategies:

  • Action-oriented strategies leveraging local cultural triggers
  • Channel-specific approaches matching household media habits
  • Seasonal/temporal opportunities aligned with regional rhythms

Strategic Partnership Opportunities:

  • Niche business synergies based on household consumption patterns
  • Co-marketing angles using geographic affinity triggers
  • Premium service pairings matching household value indicators

Unlocking Chico's most valuable residential corridors starts here.

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1. Demographic Characteristics

The segment comprises households in Chico, California, representing a variety of age groups, with a predominant age range typically between 30 to 50 years. A noticeable proportion of households includes single-parent families, alongside multigenerational households and single-person households. Among these families, the presence of children is common, with the majority in the school-age category. Education levels within this group vary, with many having completed high school diplomas or obtained associate degrees, while a smaller segment holds bachelor's degrees or higher. Employment is diverse, encompassing service industry jobs, education, and healthcare, with income brackets predominantly within the low to middle-income range. Some households rely on social support programs due to economic constraints. The segment reflects a varied cultural and ethnic landscape, emphasizing a blend of backgrounds.

2. Living Environment

This segment is primarily located in a suburban environment within Chico, California. The majority reside in single-family homes, although apartments are also common, with a mixture of renters and homeowners. The neighborhood dynamics exhibit moderate population density, adequate safety, and access to local amenities such as parks, schools, and shopping centers. The socioeconomic conditions vary, with some areas characterized as low-income neighborhoods, potentially undergoing gentrification with new developments.

3. Lifestyle

The daily routines of these households indicate a strong reliance on car ownership for transportation, with public transit use being less common. Shopping habits often reflect a preference for budget retailers and local markets, although a segment does indulge in luxury brands. Leisure activities include a mix of hobbies, entertainment like visiting museums and parks, and engaging in community events. Travel frequencies vary, with occasional trips to nearby destinations and budget constraints often shaping vacation plans. Health-related habits include a focus on fitness routines and an increasing awareness of dietary preferences, though smoking remains a concern in some households.

4. Media Consumption

Traditional media preferences within this segment highlight a favor for particular TV channels that offer local news and family programming, alongside regional radio stations and community-centric print publications. Digital behavior indicates active participation in social media platforms, with a tendency for e-commerce engagement for everyday purchases. Niche websites focusing on job boards or local classifieds are also popular. Culturally, this segment enjoys entertainment trends that reflect diverse music genres, with an interest in emerging influencers.

5. Mindset & Values

The core beliefs and attitudes of this demographic segment center around the importance of family, work, and community. They aspire towards financial stability and seek career advancement while aiming to make a meaningful impact within their communities. However, they face challenges such as socioeconomic struggles, which can create cultural tensions or barriers. There are noticeable contradictions in values, where some exhibit frugality in lifestyle choices yet may engage in impulse spending, reflecting a complex relationship with economic pressures and community reliance.