1. Demographic Characteristics
The segment of households in Glendale and Ridgewood, New York, encompasses a varied age range, with the most common age group being adults aged between 30 and 50 years. There are notable variations, including younger households consisting of millennials and older families with senior members. The typical household composition ranges from single-parent households to multigenerational families and single-person households, with many houses having children primarily in the age range of under 18 years.
Regarding education levels, many members of this segment possess a college degree, with some attaining advanced degrees. In terms of employment status, professionals in fields such as education, healthcare, and retail make up a significant portion of the workforce, and income brackets generally range from moderate to middle-income levels. Some households may exhibit a reliance on social support programs and there are trends of unemployment that affect specific families within the segment. The area reflects diverse cultural, ethnic, and racial backgrounds, with various communities contributing to the demographic makeup.
2. Living Environment
This segment resides primarily in a suburban setting, specifically in the Glendale and Ridgewood neighborhoods of New York City. They typically occupy single-family homes and apartments, with a mix of homeowners and renters. Neighborhood dynamics are characterized by moderate population density, with livability factors such as safety, green spaces, and access to amenities contributing to their quality of life. Socioeconomic conditions vary, with some parts of Ridgewood experiencing gentrification, while other segments may face challenges typical of low-income neighborhoods.
3. Lifestyle
The daily routines of this demographic exhibit distinct patterns, with many households relying on car ownership for commuting while others use public transit, especially those without vehicles. Their shopping preferences range from budget retailers to local markets, reflecting a diverse economic background. Leisure activities generally include family-focused outings, engagement in local sports, and participation in community events. Travel behaviors often involve budget constraints, leading to limited trips, typically within the surrounding areas. Health-related habits vary, but there is an increasing trend towards fitness and healthy eating, coupled with some challenges like smoking among specific age groups.
4. Media Consumption
The segment shows a preference for traditional media, favoring local TV stations, community radio, and ethnic print publications that cater to their diverse backgrounds. In terms of digital behavior, social media platforms such as Facebook and Instagram are popular for connection and local community interactions, while e-commerce is rising, particularly for essential goods. Streaming services also play a significant role in their entertainment consumption. Niche websites relevant to job postings or local classifieds are frequently utilized, reflecting varying interests across age groups. Culturally, popular music genres such as hip-hop and Latin music resonate within the community, influencing broader entertainment trends and choices.
5. Mindset & Values
The core beliefs of this demographic emphasize a positive outlook on family and community wellbeing. There is a strong aspiration for financial stability, alongside desires for career advancement and making a community impact. However, challenges such as socioeconomic struggles and cultural tensions persist, impacting their daily experiences. Notably, there may be contradictions in their values, such as a desire for thriftiness versus instances of impulse spending, and a balance between seeking independence while relying on community support. Overall, this segment reflects complex priorities shaped by their unique circumstances and diverse experiences.
