1. Demographic Characteristics
The demographic segment encompasses a broad age range, with a notable concentration in the 30 to 44 years age group. Variations also exist, with younger households represented but fewer in number among those aged 18 to 29 and older residents aged 65 and above. Typical household compositions include single-parent households, multigenerational families, and a significant number of single-person households. Among families, many have children, predominantly within the under 18 age range.
Regarding education, a significant portion of the population has achieved high school diplomas, with an increasing number obtaining associate degrees or bachelor’s degrees. Employment status varies, with many engaged in sectors such as healthcare, education, and retail, reflecting income brackets primarily in the $30,000 to $70,000 range. Some households rely on social support programs, reflecting ongoing trends of unemployment and economic vulnerability.
Culturally, the segment exhibits a degree of diversity, although the specifics of racial distribution data are currently unavailable.
2. Living Environment
Households in this segment are predominantly located in suburban areas of Knox County, with specific concentrations in cities such as Ketchum and Knoxville. They typically reside in single-family homes or townhouses, with varying trends towards either ownership or renting.
Neighborhood dynamics reveal a mixed environment; some areas are characterized by high livability, safety, and accessibility to amenities, while others struggle with population density and socioeconomic challenges rooted in low-income neighborhoods.
3. Lifestyle
The daily routines of this segment often involve personal transportation, with a significant number owning cars while others utilize public transit or engage in biking and walking. Their shopping preferences lean towards budget retailers but include occasional visits to local markets depending on specific needs.
Leisure activities vary widely, with many enjoying outdoor activities, community events, and streaming entertainment. Travel habits indicate occasional trips, often constrained by budget considerations, and preferences for local or regional destinations.
Health-related habits among the group include varying approaches to fitness routines and dietary preferences, with some individuals engaging in healthful activities while others may struggle with lifestyle-related health issues.
4. Media Consumption
In terms of traditional media, this segment exhibits preferences for popular TV channels and local radio stations, alongside well-known print publications. Digitally, many engage in social media platforms, explore e-commerce websites, and partake in content streaming across various platforms.
Niche websites, including job boards and community classifieds, also see usage among the population, reflecting cultural interests that span across popular music genres and current entertainment trends.
5. Mindset & Values
The core beliefs of this demographic are influenced by a strong emphasis on family, community, and work ethic. Aspirations largely center on achieving financial stability and fostering a positive impact within their communities. However, challenges arise from facing socioeconomic struggles, leading to cultural tensions and barriers in achieving their goals.
Despite obstacles, contradictions can often be seen within the group, such as maintaining a balance between frugality and the tendency for impulse spending, as well as between the desire for independence and reliance on community support structures.
